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MrBeast Burger – What’s Happening in the World of Virtual Brands?
MrBeast Burger is Closing? In a move that’s set to redefine the virtual brand landscape, YouTube icon MrBeast, known in the offline world as Jimmy Donaldson, has announced a strategic pivot away from his digital fast-food venture, MrBeast Burger. The franchise was one of the key pioneers in the virtual brand model. In the virtual …